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Time:2024-01-17 Views:1
As the most common small household appliance, hair dryers are almost a must-have for every household. With the improvement of people's quality of life and the upgrading of hair dryer products, the demand for male users is also rapidly increasing. In addition, the development of the pet industry has also driven the demand for hair dryers, indicating that the user group of hair dryers is constantly expanding.
According to statistics, the retail sales of hair dryers in China in 2021 were 5.38 billion yuan, an increase of 10.6% compared to 2020; In 2021, the retail sales of hair dryers in China reached 27.65 million units, an increase of 0.3% compared to 2020.
Since Dyson's intelligent hair dryer entered the Chinese market, it has broken the traditional design concept of hair dryers and gained popularity in the domestic market with its unique functional design and appearance style. As a result, the domestic hair dryer market has been rapidly divided into high, medium, and low-end markets. Major manufacturers have also sensed the crisis and business opportunities, and are striving to launch innovative, differentiated, and intelligent new products to meet customer needs. New development opportunities have also emerged in the development of hair dryers.
The demand for hair dryers is constantly increasing, and the performance of hair dryers themselves needs to be harder. The speed/wind speed of a hair dryer basically reflects the wind power of the hair dryer. The higher the motor speed, the greater the air volume, which can bring users a faster drying experience, less damage to hair quality, and better hairstyle design.
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